If this video is any indication, the sound on The Game’s upcoming R.E.D. Album is going to be amazing. Continue Reading

To celebrate the release of skater Paul Rodriguez’ third shoe, Nike SB has taken P. Rod, maybe the hottest skater in the game, and combined him with Ice Cube’s old-school classic to create a helluva commercial. Continue Reading

The first installment of the Wii series from Nike Sportswear consisted of the Blaxer and Air Force 2’s.  Now they roll out a crispy pair of Air Max 95’s and a sick Sky Force model with red accents.  Available now LB’s Proper.

The Air Force 1 camp is unveiling a new low model using a colorway consisting of the Chicago Bulls colors.  They hold a mesh and leather mix on the uppers.  Available at Nike accounts now.  Via hypebeast.

The best in the biz Gus Johnson would like to formally welcome you to the best two days in sports: the opening Thursday/Friday of the NCAA Tournament. HAAP and Co. would strongly consider trading those two days for Christmas Eve and Christmas Day straight up.

If this doesn’t get you positively lathered up for March Madness, check your pulse. And if you don’t like Gus Johnson, frankly, it’s not that I don’t like you, it’s just that I don’t think we’d make very good friends.